More Inclusive Sun Protection is Here! Meet Beautycounter's Tinted Sunscreen Mist

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So excited that Beautycounter has finally launched Countersun Tinted Mineral Sunscreen Mist! As with all Beautycounter sunscreens, it’s water-resistant up to 80 minutes, reef-friendly, and comes in a non-aerosol spray. The two tinted shades are Light-Medium and Medium-Deep, both providing SPF 30.

For those of you who are unfamiliar with the concept, zinc oxide is the active ingredient in sunscreen and also what gives it that chalky whiteness. Typically women with deeper skin tones are then left with a white residue that no amount of rubbing in can fix. While tinted sunscreen for the face is nothing new, a tinted sunscreen mist for the body like Countersun Tinted Mineral Sunscreen Mist is kind of a big deal.

Stock up on all your sun essentials for summer here. If you have any questions before you shop, you can always reach me by clicking on the blue chat bubble on the bottom right of your screen!

Talking Light-Skinned Privilege in the Black-ish Colorism Episode

I honestly think Black-ish is one of the best sitcoms of all time. Network sitcoms tend to be very formulaic, often to the extent of dumbing down any potential for intelligent humor for the masses. And even when we do get lucky with a hit network sitcom like Friends or Modern Family, you’ll notice the writing often peters out after Season 3 or 4 as the show progresses. To me, Black-ish has managed to avoid all of these traps – and tackle some incredibly difficult topics along the way.

Season 5 has been no different, and the writers continue to swing for the fences. The episode “Black Like Us” aired on January 15th, and I haven’t stopped thinking about it since. In this episode, Diane isn’t lit properly for her class photo, sparking a heated family debate about colorism and light-skinned privilege. The show opens with a short animation introducing viewers to a brief historical and cultural context about colorism.

It’s not talked about a lot here in the U.S., but light-skinned privilege is pervasive in Asian culture too, which made me very happy to see Asian people included in the Black-ish video. Whether you travel to Thailand, Japan, China, or Korea, fair skin prevails. In Thailand specifically, where my family is from, being a half-white/ half Asian model or actress is your ticket to fame, or at least help you break into the entertainment industry. Light-skinned privilege is a complicated issue woven into our culture with a lot of ugly, painful historical roots around the world that I won’t get into here. But in our everyday lives, we can start by being more aware and taking notice of how it shapes our own perceptions of beauty and the beauty standards that deserve questioning or dismantling altogether.

Watch the full animated video on ABC’s website.

A Conversation About Women of Color in the Clean Beauty Industry with Beautycounter

Last Wednesday, BEAUTYCOUNTER hosted a great event for consultants about women of color in the clean beauty industry at their Prince Street store in SoHo. We learned so much about the company’s upcoming inclusivity initiatives – both big and small – from two women of color in particular: Kerryn Agyekum, VP of Corporate Communications and Community Expansion and Minetta Archer, Northeast Regional Director. They did a really great job of facilitating an open, welcoming conversation about the challenges clients and consultants face when selling to women of color, ranging from what kind of approach to take/not to take in conversations to helpful makeup techniques for women with deeper skin tones. I was encouraged by the many white consultants who asked thoughtful questions and were especially mindful about what language to use and were open about wanting to do better to serve women beyond their own communities.

First of all, if you haven’t been to the BEAUTYCOUNTER flagship in SoHo, you’re missing out. It’s beyond cute. The staff is so helpful (and diverse!), and there’s even a phone booth where you can call any member of Congress to advocate for better beauty legislation. They even provide phone numbers!

First of all, if you haven’t been to the BEAUTYCOUNTER flagship in SoHo, you’re missing out. It’s beyond cute. The staff is so helpful (and diverse!), and there’s even a phone booth where you can call any member of Congress to advocate for better beauty legislation. They even provide phone numbers!

Kerryn Agyekum, VP of Corporate Communication and Community Expansion. I love that a large part of her role is all about working with the company’s inclusivity initiatives.

Kerryn Agyekum, VP of Corporate Communication and Community Expansion. I love that a large part of her role is all about working with the company’s inclusivity initiatives.

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It was a great night! Any excuse to go to the Prince St. store, really. It was so worth braving the snow for!